As a fashion editor, something I enjoy doing is scrolling through the Instagram posts of popular accounts and trying to figure out why the most-liked posts have so many likes. It may not sound all that fascinating, but I've made some great shopping discoveries this way. If you think about it, Instagram likes are one form of compliments in the 21st century, and investigating which posts are getting the most likes is a good way to figure out the outfits and fashion items people are most draw...

We love finding new ways to snap photos, especially when it’s as easy as standing in a new way to take a super-flattering mirror selfie. In recent years, we’ve seen Barbie feet and the baby-giraffe pose go viral, but if you take a scroll through Instagram now, you’ll discover that celebs, models, and fashion people have a new trick for pulling off outfit photos. Let me introduce you to jazz legs, everyone—a term we coined because of the bent, Fosse-like leg that looks like it belongs i...

Sure, it's fun to get likes and comments from your Instagram followers, but don't deny that you'd love to get some virtual validation from your favorite fashion brands as well. When a brand shares your image with its large and dedicated fanbase, not only is it a nice gesture from a label that you spend your hard-earned money on, but it may also help you gain some IG followers and a larger reach. So what does it take to get reposted on a brand's official Instagram account? I went straight t...

Ahead of every season, we do our best to forecast all the trends that will make it big and show up in stores, online, and on your IG feeds. I'd like to think we do a pretty good job at it, but it's inevitable that no matter how much we scan through the runways from each fashion month, there's always a few items that we didn't see coming but are still totally here for. To pinpoint exactly the fashion girls are gravitating to towards the season, I took a scroll through Instagram to find the spr...