Fragrance
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Zara Is Low-Key One of the Best Places to Buy Perfumes—Here Are Our Favorites

It's no secret that we're fans of Zara here. We're always keeping an eye on its New Arrivals section and trying to uncover the best finds. We also love to peep other people's Zara carts for inspiration. Have you seen our best-of lists for each season? And don't even get us started on a good sale.What can we say? Zara consistently delivers when it comes to clothes and accessories. But I'm going to let you in on a not-so-secret secret that just might blow your mind: Zara also has a pretty g...

Sarah Yang Sun, 26 Sep 2021 Who What Wear
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These Are the 15 Fragrances to Embrace This Fall

Don’t get me wrong. I am a summer baby through and through. I like the heat, I like floaty clothes, I like sun-kissed strands, I like freckled noses, and I really like the pared-backed beauty routine that so often comes with summer months. For the most part, I’m willing to say that I sort of loathe waving goodbye to summer.That is, except when it comes to my fragrance collection. It sounds like an odd thing to say, I know, but the one thing that gets me really excited for autumn is surroun...

Shannon Lawlor Tue, 21 Sep 2021 Who What Wear
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These 11 Affordable Perfumes Smell Really Expensive

I always knew that I liked perfume, but it wasn't until my last move when my fragrances required an entire packing box that I realized how much I truly love it. Sure, I was able to part with a couple of out-of-date bottles, but most of my stash felt too precious to weed out. The thing about perfume is that it's so personal. Scent is linked so closely to memory that even if you've only worn a fragrance a few times, you can evoke a past time and place with just one spritz.The problem? Perfume is ...

Mica Ricketts Thu, 16 Sep 2021 Who What Wear
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Gender-Based Perfumes Are Leaning Obsolete—Try These Exciting Scents Instead

It's time to throw out those perfume clichés. You know, the idea that florals are only for feminine vibes. And that woodsy, earthy, and spicier scents are strictly masculine. Who says fragrance needs to have a gender? And it seems that a lot of the newer fragrance options out there are sticking to this concept."Traditionally, the fragrance industry has told consumers what scents they should wear based on their gender. Today, we're finally seeing the mainstream reject these gender norms and more...

Sarah Yang Fri, 10 Sep 2021 Who What Wear