Fragrance
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This $325 Perfume Has a Cult Following, But These 10 Dupes Smell Just as Good

In an industry where every other product is touted as the "best thing ever," "game-changing," "iconic," "award-winning" (I could go on and on), it's safe to say the sparkle of *truly* magical players can get lost in the shuffle. In an effort to make money and spike sales, the entire market has become one claustrophobic mess of holy-grail It items. But as you and I both know, most of said products don't deserve the jewel-encrusted crown great marketing coronates them with.In my time as a beauty e...

Erin Jahns Fri, 11 Feb 2022 Who What Wear
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I'm Never Not Burning a Candle, so I Asked WWW Editors for Their Coziest Recs

If you come over to my apartment, you can almost be sure that I'll have a candle lit. My roommate and I burn through candles nearly as fast as we burn through coffee (so practically at lightning speed). To us, a good candle helps motivate us when we're working from home and provides an aura of coziness when we're binge-watching a TV show. Over the past couple of years, I feel like I've tried every candle on the planet. I love my candle collection, but it was beginning to feel a bit stale, so...

Katie Berohn Thu, 03 Feb 2022 Who What Wear
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19 Perfumes That Smell Like Fresh Laundry (In the Best Way Possible)

I think we can all envision what it means to smell dirty, but what about smelling clean? It’s a harder concept to grasp, since there are so many different interpretations of what it means to smell clean. To me, cleanness is the smell of fresh laundry straight out of the dryer, an empty street just after a rainstorm, or a squeeze of bright, fresh citrus. I think the biggest thing about a clean scent, though, is that you know it when you smell it. I’m obsessed with fragrance, and I have plen...

Katie Berohn Mon, 31 Jan 2022 Who What Wear
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12 Editor-Approved Fragrances for When You're Craving a Balmy Spring Day

Even in the midst of winter, I still find myself yearning for a little sunshine, a warm breeze, and, most importantly, the smell of fresh flowers on a daily basis. (I'm a born-and-raised California girl if you couldn't tell.) Although I'm fully aware that we don't experience a true winter here in Los Angeles, it can still get chilly enough not to want to venture outside for a casual stroll. Because this is actually one of my favorite things to do, I guess instead I'll just bust out one of my fav...

Shawna Hudson Fri, 28 Jan 2022 Who What Wear