Beauty
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The Biggest Celebrity Beauty Campaigns and Appointments of 2024

As 2024 comes to a close, we're reflecting on the cultural moments that defined this whirlwind of a year. In the worlds of makeup, fragrance and skincare, brands are increasingly turning to a new generation of stars to represent their products, tapping into the power of their influence and individuality. From actresses like Lindsay Lohan making a major return to the spotlight to musicians we can't get enough of (like Charli XCX), these big names are shaping the future of the labels they represen...

info@hypebae.com (Hypebae) Fri, 20 Dec 2024 Hypebae
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How Slow Fashion Designer Lydia Bolton Styles Her KEENs

Since KEEN introduced the Women's "Hypowser Wrap" shoe earlier this year, it has quickly become a staple for those seeking comfort, sustainability and style. To celebrate the launch, the shoe brand teamed up with London-based, slow fashion designer Lydia Bolton, renowned for her zero-waste womenswear, crafted from deadstock fabrics and thrifted finds.Together, KEEN and Bolton took  the "Hypowser Wrap" for a tour around her East London neighborhood -- thrifting, grabbing coffee and strolling al...

info@hypebae.com (Hypebae) Fri, 20 Dec 2024 Hypebae
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15 Wellness Products to Jumpstart Your "Winter Arc"

As the temperature drops and the days grow shorter, many of us are ready to start our "winter arc." This viral TikTok trend encourages embracing the colder months as an opportunity to focus on self-care, health and personal transformation. It's all about using this time to hibernate, recharge and come out of the snowy season feeling our absolute best.Whether you want to get back into your gym routine or regulate your nervous system, the "winter arc" is all about reseting and glowing up. To help ...

info@hypebae.com (Hypebae) Thu, 19 Dec 2024 Hypebae
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We Need To Talk About Gracie Abrams’ "Stiff" Bob

Gracie Abrams has been turning heads both on and off the stage, and her flawless bob is impossible for us (and the internet) to ignore — so much so that fans on TikTok are questioning how her "stiff hairstyle" stays so perfectly put. From her debut on Saturday Night Live to owning the stage at Madison Square Garden's Jingle Ball, the Grammy-nominated artist's signature look has been on point. Of course, we had to know more about what makes her hair look so good, so we went to her stylist, Bobb...

info@hypebae.com (Hypebae) Thu, 19 Dec 2024 Hypebae