Beauty
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Sabrina Carpenter Is Hard Launching Her Cherry Era

Pop princess and retro chic It-Girl, Sabrina Carpenter just announced her latest perfume to the "Sweet Tooth" collection. She's charming, juicy and sexy. Her name is Cherry Baby.Cherry Baby is designed to display the essence of cherries and reflect the cheeky and flirty side of Carpenter's personality. "I wanted my new fragrance to be unexpected but something upscale and sophisticated while still feeling playful and provocative. Cherry Baby is timeless and flirty which encourages letting the sul...

info@hypebae.com (Hypebae) Thu, 01 Aug 2024 Hypebae
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PUMA Scores Salehe Bembury To Create A New Signature Basketball Shoe

Two weeks ago, Salehe Bembury shared an Instagram post, showing a selfie on the tarmac beside a private jet, holding a sign that boldly reads, "TOP SECRET PUMA IDEAS." It turns out it wasn't just a tease -- he's bringing his creative designs to the basketball scene with the goal of transforming PUMA Hoops.View this post on Instagram A post shared by Salehe Bembury (@salehebembury)Bembury has significantly impacted sneaker culture in recent years through multiple groundbreaking collaboration...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae
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Wing It Like Ari With r.e.m. beauty's New Eyeliner Drop

Ariana Grande's r.e.m. beauty just dropped the "Borderline Gel Eyeliner" and "Borderline Eyeliner Marker."Inspired by the musician's cat-eye makeup, the waterproof and long-lasting "Borderline Gel Eyeliner" glides on smoothly for clean and precise lines. Though not a liquid liner, it still applies fluidly while providing vibrant color. This "Borderline Gel Eyeliner" comes in ten varying colors: "Jet Black," "Pure White," "Nude," "Chocolate Brown," "Vivid Cobalt Blue," "Baby Blue," "Lucious Lave...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae
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Urban Decay Is Bringing The OG Naked Palette Back

Let's bring it back to 2018 when the beloved Urban Decay Naked palette broke the internet and took over every Sephora and Ulta. What if we told you the palette is back and no longer discontinued... but only for a limited time. Yes, run, don't walk.In the clean girl era we live in, eyeshadow might seem dead, but Urban Decay is here to teach the new gen that it is in fact not. To provide some historical context for those who don't know the lore, the incredibly popular Naked palette came about when...

info@hypebae.com (Hypebae) Tue, 30 Jul 2024 Hypebae