Beauty
featured-image

5 Latinx-Owned Indie Beauty Brands That Will Grab Your Heart and Your Wallet

Hispanic Heritage Month has kicked off and what better way to celebrate the culture than by highlighting Latinx-owned beauty brands that are doing the damn thing across all categories.From skincare to makeup, these brands push boundaries, challenge norms and redefine beauty standards. Their innovative formulas, vibrant colors, and inclusive product ranges inspire and empower people of all backgrounds to embrace their individuality and express themselves confidently. The Latinx community is incre...

info@hypebae.com (Hypebae) Wed, 20 Sep 2023 Hypebae
featured-image

LOEWE Taps Greta Lee To Reveal Its Newest Scent "Aire Anthesis" Through a Florally Immersive Campaign

LOEWE's latest campaign, "Botanical Rainbow," has introduced a star-studded fragrance lookbook.The campaign features the talents of actors Úrsula Corberó, Greta Lee and Stéphane Bak, who the brand has handpicked to showcase its new scent, "Aire Anthesis." The campaign's visuals, expertly captured by the talented photographer Tyler Mitchell, truly bring the essence of the fragrance to life.LOEWE introduces Aire Anthesis, a scent showcasing the unique "LOEWE accord" inspired by the Spanish rock...

info@hypebae.com (Hypebae) Wed, 20 Sep 2023 Hypebae
featured-image

How I Turned My Regular Bangs Into Effortless French-Girl Bangs

Like many other things we Americans romanticize about the French, I've always been in awe of how these ladies seem to keep their fringe bangs looking effortless and fresh. My personal experience with bangs is that they look effortless and fresh for all of 10 minutes, and then they end up stuck to my face, swept to the side mixed in with the rest of my hair, or just generally unruly. After many, many trials and errors, I came to the conclusion the trick is in the styling itself. It's not like...

Caitlin Burnett Wed, 20 Sep 2023 Who What Wear
featured-image

Pavise’s New "Pleasure Pack" Promotes Sunscreen and *Safe Seggs*

Pavise, a newly launched sunscreen brand, has recently introduced an innovative campaign called the "Pleasure Pack."The new SKU aims to raise awareness about the importance of wearing sunscreen by making a clever connection to safe sex practices. The "Pleasure Pack" consists of five sachets of Pavise's hero SPF product, creatively designed to resemble an individually wrapped condom. Pavise cleverly emphasizes that using sun care products is a responsible way to protect oneself, just like using c...

info@hypebae.com (Hypebae) Wed, 20 Sep 2023 Hypebae