Beauty
featured-image

I Made a List of My Favorite Coats, and I Think You'll Find One You'll Love

Sure, you may already have a coat you turn to every season, but if you’re on the hunt for something fresh to carry you through until next spring, you’ve landed in the right spot. That’s right. As I’ve been researching various fall and winter items for my upcoming fashion stories, I’ve actually bookmarked quite a range of outerwear pieces that I think will pique your interest. Here, I’m talking everything from gorgeous maxi coats to chic puffers to those trendy in-between shackets.I...

Bobby Schuessler Sun, 10 Jan 2021 Who What Wear
featured-image

This Clean-Beauty Line Is Going to Be Big—Here's a Password to Shop Pre-Launch

Merit is a clean, minimalist beauty line founded by Who What Wear's co-founder, Katherine Power. Who What Wear readers will be able to shop Merit exclusively for the first 24 hours before the brand's launch on January 12. Enter the password minimalistbeauty on Merit's website to shop. Here, Power shares why Merit is the beauty line your makeup bag has been missing.Hello, dear readers. It’s Katherine Power here, entrepreneur, mom, and co-founder of Who What Wear, Versed, and Avaline. If we ...

Kat Collings Sun, 10 Jan 2021 Who What Wear
featured-image

My Skin Is Parched—These Products Are My Hydration Saviors

While there are many fun aspects of winter (snow, holidays, cozy clothing, etc.), there are also a few that make life a bit more difficult. From mass layering to 4 p.m. sunsets, winter does have it's downsides. I personally dread the frigid, dry winter air that wreaks havoc on my skin. As soon as the seasons start to change, I can feel it in my skin—seriously.I've mentioned before that I have super-sensitive skin, so this may not happen to everyone, but keeping my skin hydrated and happy durin...

Caitlin Burnett Sun, 10 Jan 2021 Who What Wear
featured-image

I Gasped When I Learned How Common This Hairstyling Mistake Is

Ask any hairstylist the number one mistake their clients make, and they’ll most likely tell you it’s the lack of a heat protectant in their daily routine. A brief survey of my inner circle gave me the same results. The consensus: Does applying a heat protectant before a blowout really make that much of a difference? Johnny Ramirez, the celebrity colorist known for his trademark “lived-in color” and co-owner of L.A.’s Ramirez | Tran Salon, says yes. “Heat-protection products are imp...

Courtney Falsey Sun, 10 Jan 2021 Who What Wear