Beauty
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Kim Jones x Nike Officially Unveil Air Max 95

Kim Jones and Nike have officially announced their Air Max 95 collaboration, set to release alongside a collection of apparel. The longtime collaborators previously worked on an ultra-luxe version of the Air Jordan. Now, the designer updates another classic silhouette with directional detailing and vibrant colors.The sneaker arrives in two colorways, "Volt" and "Total Orange." The former applies a lime green lacing system to a gray and sky blue upper, accented with repeating perforations. A whit...

info@hypebae.com (HYPEBAE) Fri, 12 Mar 2021 HYPEBAE
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Nike Splashes Easter-Inspired Pastel Hues Onto Air Jordan 1 High Zoom CMFT and Air Jordan 1 Low

Following up on the "Purple Pulse" and "Apricot Orange" colorways, Nike and Jordan Brand are set to release new Easter-inspired iterations of the Air Jordan 1. The "To My First Coach" collection features the AJ1 High Zoom CMFT and AJ1 Low filled with colorful details.The former silhouette comes with a white base on the upper with hits of coral hues on the mudguard. While the Swoosh cut-out unveils a mesh material, the heel and ankle strap are dressed in a pastel blue hue. The design is rounded o...

info@hypebae.com (HYPEBAE) Tue, 09 Mar 2021 HYPEBAE
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Brother Vellies x Sephora Launch Luxe Makeup Bag Collaboration

Sephora and Brother Vellies have dropped a collection of makeup bags inspired by signature styles from the Aurora James-helmed footwear brand.According to an Instagram post by James, the collaboration has been three years in the making. In fact, the designer speculated the project would be canceled after she launched the 15 Percent Pledge and called on Sephora to increase its representation of Black-owned beauty brands. Sephora later committed to James's proposed pledge and continued to work wit...

info@hypebae.com (HYPEBAE) Thu, 11 Mar 2021 HYPEBAE
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Rihanna Files Trademark for Fenty Hair

Rihanna is truly the gift that keeps on giving. Based on legal documents that were recently filed, it appears Bad Gal Rih is planning to launch Fenty Hair, a line of haircare products and tools.The Fenty Hair trademark application encompasses products including hair relaxers, hair waving preparations and non-medicated dandruff shampoo. Hair dye, hair glitter and hair lotions are also included. Considering Rihanna's longstanding commitment to inclusion and diversity, it's more than likely that Fe...

info@hypebae.com (HYPEBAE) Thu, 11 Mar 2021 HYPEBAE