Beauty
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22 Non-Tacky Takes on Summer's Wildest Nail Trend

Something personal you should know about me: I have a pretty strict anti–animal print policy. The conventional favorites (zebra and leopard print, check) have a way of giving me visceral flashbacks to the aughts, all before rushing back out of popularity before anyone even bats an eye. That is, with one major exception: cow print. The underrated, über-versatile pattern plays the perfect complement to everything in your closet, from neutrals to bright colors, and even other animal prin...

Danielle Naer Wed, 19 May 2021 Who What Wear
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"It's Botox in a Bottle": 19 Serums That Make a Huge Difference

As you get older, your skin loses elasticity because your body produces less collagen and elastin. In fact, by the time people turn 20, they'll produce 1% less collagen in the skin each year. And because your skin loses elasticity, it can seem loose and saggy.Other factors can accelerate collagen and elastin loss like UV exposure, environmental pollutants, and unhealthy habits (like smoking, poor nutrition, and drinking excessively). Your skin can lose its tightness after weight loss or pregna...

Sarah Yang Thu, 20 May 2021 Who What Wear
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Meet Soft Services, the Very Chic Beauty Brand Targeting Common Body Skin Concerns

Soft Services, the newly launched beauty company co-founded by Annie Kreighbaum and Rebecca Zhou, isn't just another body care brand. The brainchild of two Glossier alums who are experienced in marketing and strategy in the digital retail space, Soft Services recognizes the lack of products that specifically address common body skin concerns (such as body acne and keratosis pilaris, the skin condition that causes small bumps), and wants to create solutions for the oft-neglected skin on your back...

info@hypebae.com (HYPEBAE) Wed, 19 May 2021 HYPEBAE
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Glossier Drops Ultralip, the Tinted Lip Balm Olivia Rodrigo Swears By

Glossier has unveiled Ultralip, a major new product first teased by Olivia Rodrigo in April. The viral singer, who most recently performed on Saturday Night Live, gave fans a first look at the tinted lip balm in an episode of Vogue's "Beauty Secrets" series.Formulated with moisturizing ingredients including jojoba oil and hyaluronic acid, Ultralip is described as the "sweatpants of lipstick." Indeed, its pillowy texture glides onto the skin, imparting natural-looking color in nine shades incl...

info@hypebae.com (HYPEBAE) Tue, 18 May 2021 HYPEBAE