Beauty
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Even Though John Cena Is Invisible, Him and His Sunscreen Are Working Overtime

Neutrogena has been teasing a major celebrity partnership for the past few weeks and the brand is finally revealing that its newest ambassador is none other than the multi-talented John Cena.The actor is starring in a campaign titled "Sunscreen You Can't See" accompanying the launch of its newest sunscreen, the "Ultra Sheer" Mineral Face Liquid Sunscreen with SPF 70. In the short video, Cena arrives on set to begin his partnership with the brand, but no one can see him. He, like the sunscreen, i...

info@hypebae.com (Hypebae) Tue, 01 Apr 2025 Hypebae
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Dyson's Newest Tool Sculpts the Brows With Precision Technology

Dyson is expanding its lineup with the introduction of its newest innovation, the Dyson "Airbrow," designed for use on the eyebrows."The Dyson 'Airbrow' redefines how we style brows at home, harnessing powerful and precise airflow, combined with our styling round brush," the brand said in a press statement. "Promising to elevate your brow game to aerodynamic perfection, the Dyson 'Airbrow' sculpts, styles and smooths brows with a single stroke."A new tool that combines ease and precision, it wil...

info@hypebae.com (Hypebae) Tue, 01 Apr 2025 Hypebae
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Miista's Nikoletta Is the Ballet Flat Remix We Definitely Needed

The fusion of ballet flats and trainers is gaining momentum and Miista's latest release -- the Nikoletta, is a sleek addition to the trend. Whether you call them Sneakerinas, skinny sneakers or Mary Jane sneakers, this hybrid silhouette is everywhere: from Bad Bunny and adidas Originals' recent collab to PUMA's Mostro Fey. Now, Miista is stepping into the conversation with a design that's both sporty and chic.The Nikoletta comes in three colorway options: black and white, black lace and a brown/...

info@hypebae.com (Hypebae) Tue, 01 Apr 2025 Hypebae
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UGG Goes Big for Spring with New Golden Collection

UGG is ringing in the warmer months with the launch of its brand new Golden Collection.Continuing to nail down the success of its recent drops, the latest range applies the blueprint of last season’s Icons Reimagined silhouettes – a new category of cutting-edge designs – but with a fresh, spring-focused mindset. Swapping mules and loafers for sandals and clogs, it revamps the classic UGG boot with unique proportions and components, promising to be yet another sought-after offering. At the ...

info@hypebae.com (Hypebae) Tue, 01 Apr 2025 Hypebae