Beauty
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Hypebae’s 2024 Gift Guide: Nike Serves Up Alternative Styles for Week Three

It wouldn’t be a Hypebae Gift Guide without a generous helping of sneakers, and for the latest two-part installment, Nike comes right on cue with new iterations of its must-have silhouettes. Following up on last week’s edit of stealthy kicks, the sportswear brand updates its featured line-up with sneakers that subscribe to a sleek and refined aesthetic. In contrast to the deep tones of winter footwear, these iterations go against the grain with some models adopting lighter colorways enhanced...

info@hypebae.com (Hypebae) Mon, 18 Nov 2024 Hypebae
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For Keia Kodama, Sneakers Aren't Just Shoes — They're Markers Of History

If Keia Kodama's passions for sneakers and artistic expression were added into a Venn diagram, they wouldn't be anywhere near mutually exclusive. In fact, you could say that she's the living embodiment of their intersection. As a multidisciplinary artist, Kodama is dedicated to showing the world not only what that intersection can look like, but what it can mean.For Kodama, you could say that her deep rooted, early love of sneakers is what really got the fire burning. Her first-ever customs were...

info@hypebae.com (Hypebae) Mon, 18 Nov 2024 Hypebae
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Binaurale's New Scent Captures the Magic of Live Music and Endless Nights

Miami-based perfume brand Binaurale has just launched its fifth scent, "Matchbox Romance." A tribute to the founders' first moments together dancing when out together, the fragrance mimics the feeling of time stopping in a smokey club, listening to live music. It's aimed to reawaken the memory of a late night, with the feeling of a fuzzy Persian rug under your feet."Matchbox Romance" was created by Frank Voelkl, a senior perfumer at Firmenich — it's a fragrance that endures long after the even...

info@hypebae.com (Hypebae) Mon, 18 Nov 2024 Hypebae
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Noah and PUMA's Collaboration Is Rooted in Nature For Drop 2

What's the sixth borough of New York City? According to Noah and PUMA, it's nature. Brendon Babenzian, co-founder of Noah, shares "It's really cool that you can live in a place like New York City and still find the need for hiking boots or outdoor gear to explore, even if it's just for a day. That's the essence of this collection. We also drew inspiration from the history of outdoor gear, which has become a staple for city dwellers due to its durability and toughness."This Fall/Winter 2024 partn...

info@hypebae.com (Hypebae) Fri, 15 Nov 2024 Hypebae