In the lead-up to the Summer of Sport in Paris, Hypebae has teamed up with Nike to spotlight four boundary-breaking athletes as they gear up to represent their respective countries.From taking over Britain’s Natural History Museum to winning the Belgian Skateboard Championships, Lore Bruggeman has taken skateboarding to new heights. The first installment of this Day in the Life series goes behind the scenes of her typical training routine as she holds the flag high for Belgium.Skateboarding be...

Nike revealed its uniforms for Team USA at the Olympics and the girls are not here for it.In what was supposed to be a hot pop culture moment, the unveiling of Nike's Team USA uniforms garnered nationwide backlash. "Wait my hoo haa is gunna be out" wrote Tara-Davis Woodhall, Olympic long jumper. "My labia fighting for which one is gunna be in the suit," joked Instagram user, SisterhoodofSteel.2008 Olympian and hurdler Queen Harrison Claye hilariously won the controversy by tagging the Eur...

A year ago, Malbon was a lifestyle golf brand with a lot of underground appeal, but not as much mainstream credibility. Fast forward to now, and the rapidly-growing label has at least three high profile ambassadors under its wing. We're not talking about skateboarders Sean Malto or Eric Koston. Not even artists ScHoolboy Q or Chief Keef, all of whom have partnered the brand in some way, but rather professional golfers Jason Day, Jesper Parnevik and Charley Hull. As a brand whose events serve as ...

Prada has officially been announced as the official partner for the China Women's National Football team, right on time for the athletes' touch down to Australia in anticipation of the FIFA Women's World Cup later this month.Famously known as the "Steel Roses," all 23 players will be dressed by the inimitable luxury brand, wearing its designs for formal occasions and travel. The official uniform seamlessly captures the gentle strength of the team, as it is comprised of a black blazer and matchin...