Footwear
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JD Sports Partners With PUMA for a Month Long Celebration for International Women’s Day

In honor of International Women’s Day, JD Sports is partnering with PUMA for a month-long celebration dedicated to women. Officially kicking off on March 8,  the brand will be commemorating the occasion with a Community Voices episode which will feature a panel of boundary-breaking females who will share their unique backstories as leaders in their field, hurdles they’ve overcome in order to succeed in male-dominated industries and will offer insight on what IWD means to them. Through JD S...

info@hypebae.com (HYPEBAE) Fri, 05 Mar 2021 HYPEBAE
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Nike's Latest Air Jordan 1 Mid Sports Easter-Inspired Shades

Following its "Apricot Orange" iteration, Nike has once again reworked its Air Jordan 1 Mid silhouette. Perfect for your Easter fits next month, the sneaker comes in bright shades of "Purple Pulse" and "Glacier Blue."The leather upper sports aqua blue base layers, while the overlays come in pastel purple hues. Providing balance are the laces and midsoles, which both boast a crisp white tone. Like all classic AJ1s, the kicks feature the iconic ball-and-wings logo on the ankle flaps. Rounding out ...

info@hypebae.com (HYPEBAE) Wed, 03 Mar 2021 HYPEBAE
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Rapper Tommy Cash and adidas Design the World's Longest Sneaker

Estonian rapper Tommy Cash, known for incorporating shock art tactics into his music, has collaborated with adidas Originals on an entirely impractical sneaker. According to an Instagram post, the artist approached adidas with the idea to "make the longest shoe in the world." The footwear brand obliged and, five months later, the duo have created just that -- a super long version of the iconic adidas Originals Superstar.The elongated sneaker boasts over 30 rows of laces. Inspired by the duality ...

info@hypebae.com (HYPEBAE) Wed, 03 Mar 2021 HYPEBAE
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SINOBI Highlights Orthopedic Vegan Shoes in SS21 "Oxygen Mask" Campaign

SINOBI, an orthopedic shoe brand that aims to spread health consciousness, has revealed the latest "Oxygen Mask" campaign spotlighting its Spring/Summer 2021 sandals. The visuals aim to spread the message that we should put ourselves first in order to help those around us.Founded in 2019, SINOBI has been showcasing footwear designs with a futuristic aesthetic, while using sustainable materials such as vegan leather. Blending health with fashion, the label works to build a positive and conscious ...

info@hypebae.com (HYPEBAE) Wed, 03 Mar 2021 HYPEBAE