Following recent collaborations featuring names like Yara Shahidi, adidas has now added Finnish design label Marimekko to its roster. The range features everything from workout-ready activewear to statement-making apparel."Since Marimekko’s beginnings 70 years ago, our philosophy has been that one should be able to run in a dress and this collection brings this empowering idea to life in a whole new dimension," Marimekko's creative director Rebekka Bay comments in a press release. "Marimekkoâ€...

The British Fashion Council has announced its annual program of talent support and impact, offering four initiatives that will support 34 designers and a number of students in 2021/22.The schemes offer mentoring, professional services, financial support and pro-bono legal services. They aim to celebrate the next generation of designers, showcase creativity and foster positive business development. The initiatives are the BFC NEWGEN in partnership with TikTok, the BFC/GQ Designer Menswear Fund, t...

Following its sustainable summer capsule with adidas, Stella McCartney has unveiled its Pre-Fall 2021 collection, a refreshing take on skiwear that will ready your rotation for the cooler weather.The British label is celebrating 20 years as a vegetarian brand, boasting a leather, fur, feather and skin-free legacy since 2001. Made from 80% eco-friendly materials, the collection energises the season with sustainability at its core. Vibrant shades are contrasted with more neutral tones, creating a ...

H&M's new collection and campaign is celebrating the mission of Black Girls Skate, a non-profit advocating for skaters who identify as women, non-binary, Black, African and of color. Members of the organization to star in an online editorial featuring pieces from the retailer's new range of skate and surf-inspired summer-wear, ranging from terry cloth shorts to zippered swimsuits.Taking cues from the athleticism and lifestyle of both sports, H&M's new pieces are laidback yet performance...