Fashion
featured-image

The North Face Celebrates its 40th Year Anniversary with Griff

The North Face is celebrating the 40th anniversary of its classic Mountain jacket by teaming up with BRIT Award-winning musician Griff."Just like music, it's just as important to me to express myself through fashion and the clothes I wear," Griff says in the press release. "Having the opportunity to work with an iconic brand like The North Face and be a part of the global campaign for the 40th anniversary of the Mountain Jacket has been amazing," the artist continues.Since its debut in 1985, the...

info@hypebae.com (Hypebae) Tue, 25 Feb 2025 Hypebae
featured-image

Teyana Taylor And Victoria's Secret's New Collab Is Hot AF

Harlem native and multi-hyphenate artist Teyana Taylor joins forces with lingerie brand, Victoria's Secret.Launching February 25, The Teyana Taylor Edit is now available in stores and online. Featuring six bold styles, the hilarious campaign video opens with the insignia "I am an actress, dancer, editor. Albeit unexpected, the collection did not disapoint showcasing Taylor's hilarious personality fans have loved since her episode of My Super Sweet 16.Styled in a VS cap, her lingerie set and ...

info@hypebae.com (Hypebae) Tue, 25 Feb 2025 Hypebae
featured-image

Meet NORMFORM, the New Basics Brand That's Anything but Basic

About a decade ago, American Apparel was the undisputed destination for effortlessly cool, staple pieces. Some might say Parade followed in its footsteps, but since then, no label has commanded the same cultural stronghold.That gap in the market ignited Eshaan Dhingra and Nathalie Wimmer's vision for NORMFORM. The two former LN-CC buyers set out to redefine the basics landscape, crafting a London-based brand that champions individuality. As shared in the press release, NORMFORM "stands for those...

info@hypebae.com (Hypebae) Fri, 21 Feb 2025 Hypebae
featured-image

Everything ASHISH Had to Say This London Fashion Week Season

Joyful designer Ashish Gupta presented his Fall/Winter 2025 collection at London Fashion Week and honestly, we're still smiling. Reimagining the classic show space as a glitzy walk of shame, the venue was decorated with balloons, streamers and confetti -- preparing us for what was to come.Immediately, unmistakably red sequins sashayed down the runway, followed by a slew of sequinned slogans reading phrases like "Not In the Mood," "Wow, what a sh*t show" and "Up yours." Somewhere along the line, ...

info@hypebae.com (Hypebae) Mon, 24 Feb 2025 Hypebae