Beauty
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CEO of Olaplex JuE Wong Steps Down

After a turbulent three years, haircare brand Olaplex has decided to replace its chief executive, JuE Wong.The brand has observed a downward trend in sales, prompting the need for a change in leadership. To revitalize the brand and improve its financial performance, Olaplex has decided to bring in a new chief executive, former Supergoop CEO Amanda Baldwin, who will join in early 2024. This strategic move is part of Olaplex's larger efforts to address its challenges and regain its position in the...

info@hypebae.com (Hypebae) Thu, 12 Oct 2023 Hypebae
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2023 Became the Year of Hair Bows — And We're Not Mad About It

One thing that is certain for 2023 and trending into 2024 is that the gworls love hair bows.From hair bow enthusiast Sandy Liang and the iconic Collina Strada, these bows have become a must-have for red carpet events and social media moments. They beautifully adorn the locks of our beloved celebrities and influencers, making a bold and stylish statement that is impossible to ignore. View this post on Instagram A post shared by Laura Polko (@laurapolko)As we transition into the autumn s...

info@hypebae.com (Hypebae) Mon, 09 Oct 2023 Hypebae
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Sifali's "Purity" Campaign Is a Love Letter to the Arts and Healthy Skin

Sifali, a London-based skin studio known for its expertise in rejuvenating and enhancing the skin's natural beauty, is poised to captivate audiences with its latest artistic effort: "Purity."This visionary and boundary-pushing campaign, meticulously crafted in collaboration with Cambodian floral artist Galerie Navy, is an homage to the exquisite fusion of nature's inherent grace and cutting-edge advancements in skincare. By skillfully capturing the essence of purity and harnessing the power of n...

info@hypebae.com (Hypebae) Tue, 10 Oct 2023 Hypebae
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The "Tendy" Is the Hair Upgrade You Need To Add to "Yhassify" Your Look

For several years, hairstyle trends have been stuck in the '90s or early '00s. Now, in 2023, the ever-popular "tendy" style from the 2000s is currently making its way into our hearts.What Is The "Tendy" Style? View this post on Instagram A post shared by Dimitris Giannetos (@dimitrishair)The "tendy" style is characterized by its unique blend of modern and retro elements. It combines elements from the '90s and early '00s with a contemporary twist, resulting in a nostalgic and fresh hair...

info@hypebae.com (Hypebae) Tue, 10 Oct 2023 Hypebae