Beauty
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Introducing Daise: The Gen Alpha Body Care Brand That Matches Every Mood

Jaimee Lupton, founder of Monday Haircare, is embarking on a new journey for a different generation. The entrepreneur is catering to Gen Alpha with her new brand launch, Daise. This fun fragrance and body care brand is made with the young beauty lover in mind, allowing for play to happen through mix-and-match scents.Daise's collection includes "Lowkey Daise," "Sunny Daise," "Peachy Daise," "Hello Daise," "Happy Daise" and finally, "Oh So Daise." Within the assortment, you'll find notes like rose...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae
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Fenty Beauty’s Latest Setting Spray Is Made Just for “You”

Fenty Beauty just dropped the ultimate multitasker: the new "You" Mist Makeup-Extending Setting Spray. This powerhouse mist not only locks in your flawless look all day but also shields you from the impurities you encounter daily, keeping you fresh and protected. It's built to snatch while giving your skin the care it deserves.This oil-free, fragrance-free and alcohol-free formula offers 12 hours of wear, powered by ingredients like wild thyme extract to deliver essential antioxidants to the ski...

info@hypebae.com (Hypebae) Thu, 09 Jan 2025 Hypebae
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Byredo Collaborates With Wei Yijuan to Celebrate the Spirit of Lunar New Year

Byredo is marking the Lunar New Year with a heartfelt campaign that features Chinese artist Wei Yijuan and her close family. Set against the serene backdrop of the Dongping mountains in the Fujian province, viewers are guided into a time of rejuvenation, encouraging the release of the past to start anew. As the Year of the Snake begins on January 29, it promises to bring insight, clarity and profound change.The short film honors unity, tradition and renewal, capturing scenes of Yijuan and her fa...

info@hypebae.com (Hypebae) Thu, 09 Jan 2025 Hypebae
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Bruna Marquezine On 'Amor da Minha Vida' And Her New Team Up With YSL

Model, actress, director — you name it, Bruna Marquezine's done it all. The Brazilian native embraces her role as a multifaceted creator, constantly pushing the boundaries of her craft. Known for her performances in the DC Comics film Blue Beetle and the Netflix series Maldivas, Marquzine's latest acting project, Amor da Minha Vida, also allowed her to step behind the camera as a director. In this double-duty assignment, she got to explore love self-discovery through her character, Bia — a j...

info@hypebae.com (Hypebae) Thu, 09 Jan 2025 Hypebae