Beauty
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We're Calling It Now — Bangs Are Going to Be Everywhere This Year

Is it just us or does it feel like 2025 is officially the year of bangs? From the Golden Globes red carpet to our Instagram feeds, it seems like the hairstyle is everywhere. It's as if, overnight, everyone from A-listers to influencers are deciding to chop it all off and adopt a fringe-forward look. Whether it's curtain bangs, baby bangs or a sleek, blunt trim, this hair trend is taking over. Last year alone, Google experienced a 150% spike in searches for "messy fringe" and a 950% increase in t...

info@hypebae.com (Hypebae) Tue, 14 Jan 2025 Hypebae
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Gigi Hadid Shines as the Face of Rabanne's "Million Gold for Her" Perfume

Rabanne is entering a new era in its fragrance category, with Gigi Hadid by its side. The supermodel is the face of the brand's new "Million Gold for Her" perfume, embodying the scent's celebration of strength, success and confidence."'Million Gold for Her' reminds me of how Rabanne feels as a brand. It's powerful and beautiful, with rose, lavender and a salty mineral musk undertone. I love the balance. A lot of my personality has masculine tinges to it, so I like the mix of feminine and masculi...

info@hypebae.com (Hypebae) Mon, 13 Jan 2025 Hypebae
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The Best Cherry-Coded Makeup to Try In 2025

If you're trying to give your makeup routine an update this year, may we suggest going for cherry tones? Pinterest is predicting this juicy shade will be everywhere — and honestly, it's spot on. From fiery lips to a flush of burgundy on your cheeks or a pop of garnet on your eyes, this color packs all the energy and richness you need for statement-making glam. The stunning shade is not only versatile but also flattering on a wide range of skin tones. Plus, it adds just enough sophistication to...

info@hypebae.com (Hypebae) Mon, 13 Jan 2025 Hypebae
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Bruna Marquezine On 'Amor da Minha Vida' And Her New Team Up With YSL Beauty

Model, actress, director — you name it, Bruna Marquezine's done it all. The Brazilian native embraces her role as a multifaceted creator, constantly pushing the boundaries of her craft. Known for her performances in the DC Comics film Blue Beetle and the Netflix series Maldivas, Marquezine's latest acting project, Amor da Minha Vida, also allowed her to step behind the camera as a director. In this double-duty assignment, she got to explore love self-discovery through her character, Bia — a ...

info@hypebae.com (Hypebae) Fri, 10 Jan 2025 Hypebae