Kim Kardashian has plans to add another category to her empire, on top of her shapewear brand SKIMS and perfume label KKW Fragrance. Her KKW Beauty business, in which Coty Inc. acquired a 20% stake in a $200 million USD deal, is gearing for a relaunch with a new skincare line. Business of Fashion reports that the line will be revealed between April and June 30.The skincare brand has been underway ever since Coty's acquisition. It's worth noting that Kardashian has previously filed to trademark ...

Makeup artist Jillian Dempsey has released her first-ever base product dubbed the Spot Stick Concealer. Providing full coverage and seamless blending, the formulation is vegan, cruelty-free and devoid of fragrances.The concealer is made of ingredients that complement the skin, such as vitamin E and sunflower seed oil. Encompassing a range of 13 shades, it can be applied simply by using a clean finger, cotton bud or sponge. Inspired by Dempsey's "spot basing" technique, it is specifically designe...

Urban Decay has expanded its makeup range with the new "Wild" collection comprised of an eyeshadow palette and mascara.Unleash your wild side with the palette's 12 vegan and eye-catching shades featuring earthy neutrals and lush greens in matte, shimmer and metallic finishes. Complete your look with the Wild Lash Mascara, which is infused with avocado and sunflower oils. The 99% naturally derived formula also helps provide full volume, gives your lashes extra curl and lift, and lasts up to 16 ho...

One of the highlights of the third episode of Euphoria Season 2 is Cassie Howard's beauty routine, which requires the high schooler to wake up at 4 a.m. to impress her bestie's ex, Nate Jacobs. The intense morning routine involves everything from massaging tools to hair curling ribbons.PopSugar UK has put together the full list of products used in Cassie's now-famous 4 a.m. routine. As explained by actor Sydney Sweeney in a TikTok video, the skincare and makeup goodies featured are owned by th...