Merit has launched a new product dubbed the Signature Lip. A hydrating, buildable lipstick, the product's formula dons a soft finish and lightweight feel.The lipstick is available in eight shades such as "L’Avenue," "Slip," "Baby," "Tiger," "Fashion," "1980," "Millennial" and "Cabo." Key ingredients of the lipstick include plant-derived squalene and sunflower seed oil, which provide long-lasting moisture. Papaya fruit extract is added into the mix for soothing properties. Elsewhere, vitamin C ...

"Rice water" is one of the latest beauty trends to take over TikTok, with approval from haircare fanatics like Cardi B. The beauty hack is known to have strengthening and softening effects to the hair, as well as the scalp.For those unfamiliar with rice water, it's the water obtained from rinsing rice prior to cooking it. As reported by Allure, a 2010 study shows that rice water has been around for a while: "The court ladies of the Heian Period, whose beautiful long hair, called suberakashi, rea...

Dior Makeup has announced that actor Anya Taylor-Joy and BLACKPINK member Jisoo has joined the Dior Addict family along with French artist Sharon Alexie.With Dior’s lipgloss quickly becoming one of TikTok's favorite beauty products, the Dior Addict lipstick range has added to that value, being reimagined under the expert guidance of Peter Philips, the creative and image director for Dior Makeup. The Dior Addict lipstick is created with 90% natural ingredients and infused with floral lip care, ...

Insert Name Here is back with another release, featuring two new additions to its lineup of hair extension pieces.Created in partnership with influencer Raye, the pieces put versatility, inclusivity and diversity first. Arriving in two styles -- the Raye and Zoe -- accompanied by a headscarf, the range is for changing up your hairstyle and for moms who may not have as much time to style their hair. Perfect for beginners, the extensions take less than five minutes to apply.The Raye, based on INH'...