Beauty
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UOMA Beauty Launches ”Salute to the Sun” Collection Inspired by Ancient Egypt

UOMA Beauty has released a new summer makeup collection, "Salute to the Sun," inspired by founder Sharon Chuter's unique relationship with the Sun at the start of the pandemic and her time in ancient Egypt. The range includes a selection of makeup must-haves like eyeshadows, lipsticks, eyeliners, mascaras and body highlighters.The 12-piece collection was designed to provide summer-loving and sun-kissed skin with three different gold-hued highlighters, three hydrating lipsticks, an eyeshadow pale...

info@hypebae.com (HYPEBAE) Fri, 15 Jul 2022 HYPEBAE
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This Viral TikTok Foundation Hack Is the Key to Transfer-Proof Makeup

Thanks to TikTok, beauty enthusiasts have found inventive ways of creating flawless makeup looks and ensuring they stay in place all day. This time, the latest hack focuses on providing a radiant glow and the staying power of your foundation application. The trick is to mix your foundation with water to create a perfect base, making the finish glowy and transfer-proof.#Foundationinwater, which has amassed over 19.3 million views, shows TikTokers squeezing a liquid water-based foundation into cup...

info@hypebae.com (HYPEBAE) Fri, 15 Jul 2022 HYPEBAE
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Pack Your Pleasing, Harry Styles' New Summer Holiday Collection Is Finally Here

Harry Styles' much-loved beauty brand Pleasing is back with an all-new launch, just in time for the summer holiday season. Featuring a range of new nail varnishes aptly named "Hot Holiday," the new micro-collection draws inspiration from Italian coastlines and the Mediterranean sun."Hot Holiday" is comprised of biodegradable, vegan nail polishes in four vivid shades including "Beach Ball," "Nonna's Sorbet," "Harry's Chair" and "Wet Bottoms." According to the press release, the colors are inspire...

info@hypebae.com (HYPEBAE) Thu, 14 Jul 2022 HYPEBAE
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Need a Mood Booster? The Dopamine Beauty Trend Is the Perfect Solution

As everyone is slowly but surely dusting off the debris of the pandemic as best as they can, beauty enthusiasts are back to experimenting with their makeup looks and daring to be creative again. As much as we love to see fresh faces and Hailey Bieber-esque skin recreations, we've missed self-expression. Beauty is the rose that grew from concrete and in that same existence, we are seeing the emergence of the Dopamine Beauty trend.Coined by Beyoncé's makeup artist Sir John as "dopamine glam," dop...

info@hypebae.com (HYPEBAE) Thu, 14 Jul 2022 HYPEBAE