As a skincare lover, I am always keen to try out a new sheet mask. Although I've already built a solid collection of a few tried-and-true favorites, bizarre ingredients and unconventional methods will always catch my eye. Thanks to the beauty world's obsession with needles, innovative products are blurring the lines between our usual skincare routines and full blown beauty treatments.Specifically, YA-MAN’s Needle Lift Firming Mask makes use of what the J-beauty brand calls "micro-spicule techn...

At award shows, the fashion is just as impactful as the stars themselves. But, when it comes to the 2025 MTV VMAs in particular, the beauty looks were in a league of their own. Unsurprisingly, everyone pulled out all the stops for their hair, makeup and nail looks. While artists like Sabrina Carpenter and KATSEYE won big — beauty lovers are the real winners of the night, as the red carpet was bringing us tons of memorable beauty looks to fawn over.Among the many makeup and hair looks that grac...

The DECIEM Lab, which is responsible for making brands like NIOD and The Ordinary, just launched LOoPHA. The body care brand is described as being "high-performance and environment enhancing," with scent-forward products that promise to be just as effective as they are playful.Making up LOoPHA's lineup, there's the Hand + Body Wash, the Powder-to-Gel Wash and the Biomimetic Body Serum. The Hand + Body Wash is said to cleanse while leaving your skin feeling soft, on the other hand, the innovative...

Laneige just launched a limited-edition shimmery iteration of its cult-favorite Lip Glowy Balm and tapped singer Coco Jones to be the face of the campaign. The new balms come in two new shades and add a subtle, yet sparkly touch while delivering the same luxurious hydration as the original K-beauty lip product.For the campaign, Jones wore the brand new Stardust Lip Glowy Balm shades with a sparkly eye look to complement the glimmery aesthetic of the launch. When it comes to the partnership, Lane...