Rhode might've seemingly started the milky skincare craze with its cult-favorite Glazing Milk — but now, milky products have expanded far beyond just toners. While beauty fans are searching high and low for budget-friendly alternatives to Rhode's viral Glazing Milk toner, beauty brands are simultaneously formulating brand new milky products for every step of the skincare routine.Whether its Tatcha's Dewy Milk Moisturizer or Paula's Choice's Milky Hydrating Serum, milky products are taking the ...

As a skincare lover, I am always keen to try out a new sheet mask. Although I've already built a solid collection of a few tried-and-true favorites, bizarre ingredients and unconventional methods will always catch my eye. Thanks to the beauty world's obsession with needles, innovative products are blurring the lines between our usual skincare routines and full blown beauty treatments.Specifically, YA-MAN’s Needle Lift Firming Mask makes use of what the J-beauty brand calls "micro-spicule techn...

At award shows, the fashion is just as impactful as the stars themselves. But, when it comes to the 2025 MTV VMAs in particular, the beauty looks were in a league of their own. Unsurprisingly, everyone pulled out all the stops for their hair, makeup and nail looks. While artists like Sabrina Carpenter and KATSEYE won big — beauty lovers are the real winners of the night, as the red carpet was bringing us tons of memorable beauty looks to fawn over.Among the many makeup and hair looks that grac...

The DECIEM Lab, which is responsible for making brands like NIOD and The Ordinary, just launched LOoPHA. The body care brand is described as being "high-performance and environment enhancing," with scent-forward products that promise to be just as effective as they are playful.Making up LOoPHA's lineup, there's the Hand + Body Wash, the Powder-to-Gel Wash and the Biomimetic Body Serum. The Hand + Body Wash is said to cleanse while leaving your skin feeling soft, on the other hand, the innovative...