If you don't see makeup as art, it might be time to reconsider. The creative genius behind some of the fashion world's most iconic campaigns, runways and editorial shoots is often crafted through the transformative power of glam. What might seem like or is written off as just beauty is, in fact, the last piece of the puzzle at times. The industry is filled with talented artists who use makeup to elevate a designer's vision, turning a concept into reality.A cool or creative beat can completely ch...

Gourmand is back and it's better than ever. In 2025, this fragrance category is experiencing a surge in popularity, with interest soaring by 70% year over year, according to Perfumer & Flavorist. The lines between culinary desire and olfactory experience are blurring — it's a food lover's world, we're just living in it. But, what exactly is a gourmand?If you’re new to the category, gourmands are full of rich, edible-inspired notes — think sweet vanilla, comforting caramel and decadent...

When New York Fashion Week hits, we're always inspired to refresh our wardrobes. But, this year, it's the beauty looks that made us want to dig into our stashes of products to mirror what's happening on the runway. Makeup, hair and nails are the paramount creative touch that add an extra layer of artistry and awe to the catwalk. From the ethereal watercolor eyes at Sandy Liang to the space-like lips at Christopher John Rogers, Fall/Winter 2025's beauty looks showcased a spirit of individuality a...

In honor of Black History Month, Rare Beauty is celebrating the strength, resilience and beauty of Black women with the campaign titled "I See You," highlighting the need to communicate exactly what we find beautiful in each other."'I See You' focuses on how we see Black women in their wholeness – from the perspective of other Black women and through the literal lens of a Black woman via portrait photography," the brand said in a press statement. "It's an open invitation for Black women in the...