Beauty
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Jones Road Beauty New Eyebrow Gel Evokes the Nostalgia of the '90s Brow

Jones Road Beauty knows that getting full, defined and feathery brows is really easy — all it takes is the right color and formula to make magic happen. With all this in mind, the brand has emerged from "the lab" with a brow gel designed to help you put your best "brow" game forward.Legendary makeup artist Bobbi Brown built her career on working with strong and confident women with fierce features. She recognizes the importance of highlighting one of the face's focal points: the brows. "One o...

info@hypebae.com (Hypebae) Tue, 15 Aug 2023 Hypebae
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Florence by Mills Celebrates Millie Bobby Brown's Coming of Age With the Release of Its First Fragrance

Millie Bobby Brown's beauty brand Florence By Mills is launching its first fragrance, "Wildly Me," to honor Brown's transition into young adulthood.Packaged in a frosted glass bottle, it's an elegant spin-off from the twist-up, girly-girl packaging found on her skincare and makeup products. "Wildly Me" is in an ultra-modern design meant to appeal to the demographic of the "Stranger Things" star. "I really wanted to find a fragrance that was clean and smelled just right as I transitioned from tee...

info@hypebae.com (Hypebae) Mon, 14 Aug 2023 Hypebae
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At This Point, if You’re Not Wearing #OmbreConcealer, Then What Are You Doing?

Every month, it feels like the way we apply our concealer changes. Just when I thought the latest dotting technique was enough to upgrade my beauty game, social media has entered the chat with yet another concealer hack, but this time with more pizazz and color. "Ombré concealer" is definitely up for the win.With over 18 million views on TikTok, #ombreconcealer is the perfect summer trend for the girlies looking to gain a natural, flawless flush of color underneath the eyes and the apples of th...

info@hypebae.com (Hypebae) Mon, 14 Aug 2023 Hypebae
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11 Black Beauty Brand Must-Haves You Should Have On Your Radar

Over the last few years, there has been a beautiful surge in the number of Black-owned beauty brands that have popped up. While iconic brands like Fenty Beauty by Rihanna and Pattern Beauty by Tracee Ellis Ross have definitely made their mark, there are also so many Indie Black-owned beauty brands out there that are pushing the boundaries of innovation and inclusion in all categories.All-star body care brands Topicals and Oui The People set the standard for taking care of all the skin on your bo...

info@hypebae.com (Hypebae) Mon, 14 Aug 2023 Hypebae