As 2024 comes to a close, we're reflecting on the cultural moments that defined this whirlwind of a year. In the worlds of makeup, fragrance and skincare, brands are increasingly turning to a new generation of stars to represent their products, tapping into the power of their influence and individuality. From actresses like Lindsay Lohan making a major return to the spotlight to musicians we can't get enough of (like Charli XCX), these big names are shaping the future of the labels they represen...

As the temperature drops and the days grow shorter, many of us are ready to start our "winter arc." This viral TikTok trend encourages embracing the colder months as an opportunity to focus on self-care, health and personal transformation. It's all about using this time to hibernate, recharge and come out of the snowy season feeling our absolute best.Whether you want to get back into your gym routine or regulate your nervous system, the "winter arc" is all about reseting and glowing up. To help ...

Gracie Abrams has been turning heads both on and off the stage, and her flawless bob is impossible for us (and the internet) to ignore — so much so that fans on TikTok are questioning how her "stiff hairstyle" stays so perfectly put. From her debut on Saturday Night Live to owning the stage at Madison Square Garden's Jingle Ball, the Grammy-nominated artist's signature look has been on point. Of course, we had to know more about what makes her hair look so good, so we went to her stylist, Bobb...

We've all admired Lana Del Rey's perfect pout and now we finally know how to recreate it. Etienne Ortega, the makeup artist of the Queen of Darkness, recently shared on TikTok the step-by-step details for achieving her 2024 Coachella look from earlier this year. From his precise liner technique to the exact gloss, Ortega broke down everything you need to know to get the same show-stopping glam the Grammy-nominated singer is known for. View this post on Instagram A post shared by E T I ...